Production of the all-new 2021 Ford Bronco is underway at the Ford Michigan Assembly Plant, where workers are constructing two-door and four-door models of the Bronco 4×4 SUV.
The return of this legendary SUV has been highly anticipated by Ford fans, including those of us at L&L Motor in Roosevelt, Utah. Ford invested $750 million and created 2,700 jobs to revamp and upgrade the 2021 Bronco, which has already received 125,000 orders and 190,000 reservations across the U.S. and Canada.
Made For Outdoor Enthusiasts
Suzy Deering, Ford Chief Marketing Officer, assured outdoorsy enthusiasts that the Bronco would stay true to the spirit that made it so popular in the first place: “…this Bronco is better than ever. We’re staying authentic to Bronco’s goes-over-any-terrain heritage and have leveraged the brand’s Built Wild innovate design, durability, and advanced off-road capability to get the most out of every adventure in the wild.”
The original Bronco was built in the Michigan Truck Plant (now the Michigan Assembly Plant) in 1965, evolving over five generations and ending its run in 1996 after the production of 1.1 million units.
Thanks to the modular design of the new Bronco, you can choose from more than 200 factory-backed accessories to personalize your Bronco the way you see fit. If you want to be one of the first people in Roosevelt behind the wheel of the iconic adventure vehicle, contact L&L Motor or visit this order page. We’ll walk you through the steps to order the Ford Bronco.