Ford recently earned fourth place overall in the 2020 Brand Intimacy Study for being one of the most beloved brands. Furthermore, Ford was the highest-rated automotive brand in MBLM’s study, which is why we at L&L Motor couldn’t be prouder to offer Ford models at our dealership.
What is the Brand Intimacy Study
For 10 years, the Brand Intimacy Study has been examining customers’ emotional connections to different brands. Using the Brand Intimacy Quotient, the study scores brands based on the character, prevalence and intensity of intimacy that customers have with brands. More specifically, the study looks at six different archetypes of connection. These include fulfillment, enhancement, identity, nostalgia, ritual and indulgence.
How Ford performed in the study
Ford had an increase in all six archetypes, earning it fourth place overall. Among men, Ford was the top-rated brand overall, and it was the top-ranked automotive brand among young drivers between 18 and 34 years old.
61.6 percent of respondents in the study have been customers of Ford for less than a decade, indicating that Ford has many relatively new customers. In addition, 22 percent of Ford customers revealed that they felt as though they could not live without the brand.
Discover for yourself why Ford is so beloved by customers when you contact us at L&L Motor in Roosevelt, Utah.
If you want a two-wheel-drive truck but want the capabilities of a four-wheel-drive model, the 2020 Ford Ranger is an ideal option. When equipped with the available FX2 Package, the Ranger is ready for each drive on and off the road.
Four-wheel-drive models of the 2020 Ranger are available with the FX4 Off-Road Package. Now, by adding the FX2 Package as an option for two-wheel-drive models, Ford is making it so you can take on rough terrains, no matter which model you choose.
The new FX2 Package adds to the rugged style and impressive performance of the 2020 Ranger. It’s great for city drivers wanting a truck that’s well suited for busy streets and trails off the beaten path. The package comes with off-road-tuned suspension, which helps optimize off-road performance and keep you in control.
The package also adds an electronic-locking rear differential as well as a useful off-road cluster screen that displays the yaw, pitch and roll. The air dam-delete and front underbody guard help protect the truck. Plus, with the package, the truck can ride on 17-inch off-road tires, or you can upgrade to 18-inch tires for a bold look.
If you’re interested in knowing more about the features and capabilities of the 2020 Ford Ranger, call us at L&L Motor in Vernal, Utah, to speak with a staff member about our available trucks.
Utah is host to many off-road trails, each providing a unique and exciting experience to the drivers who tackle them. If you’re interested in exploring more of our beautiful state, check out these off-road trails in Utah.
Wasatch Skyline Drive OHV Route
The Wasatch Skyline Drive OHV Route is great if you’re new to off-roading or want a more relaxing drive. The trail is situated near Farmington and is ideal to take between May and October. You can look out for wildlife and take in gorgeous views of the forest here.
Shafer Trail in Canyonlands National Park is a 19.2-mile point-to-point trail. With moderate difficulty, the rocky trail offers fun challenges, while you enjoy sights of the park and potential wildlife.
Located around Hurricane, Toquerville Falls is a lovely trail that takes you by a river and wildflowers. Accessible throughout the year, the trail showcases a spectacular waterfall, which is worth stopping by to take a few pictures.
Cathedral Valley OHV Loop Tour
The Cathedral Valley OHV Loop Tour in Capitol Reef National Park offers lots to see, and you can easily spend your entire day driving here. At 71.2 miles, the trail can give you some incredible views of the park.
We at L&L Motor hope you are able to go off-roading in the near future. To find a new Ford vehicle to take you off the beaten path, view our inventory online.
The Ford Super Duty® models already have the capabilities and power you need for a hard day’s work. For the 2020 model year, the trucks equipped with the Tremor Off-Road Package are now available with an integrated electric winch to better handle your off-road adventures.
Ford Performance Parts winch by Warn is available for Super Duty® Tremor
trucks, whether they’re gas-powered or diesel-powered. You can opt to have the
winch as a dealer-installed after-sale accessory or a factory-orderable option.
installed, the new winch promises an impressive 12,000 pounds of winching
power. The winch is powerful enough to pull many rigs over obstacles or out of the
dirt. If a fallen tree is blocking your path, it can also move the tree out of
the way. Coming with wireless remote control, the winch is not only strong but also
easy for you to use.
2020 Ford Super Duty® with the Tremor Off-Road Package is ideal for both work
and play. The available package adds locking rear differential, off-road
shocks, a front air dam and 35-inch tires. When properly equipped, the truck
also has a maximum towing of 15,000 pounds for conventional trailers.
If you’re in the market for a new heavy-duty truck, consider the 2020 Ford Super Duty®. You can check out the different Ford trucks available when you visit L&L Motor.
The 2020 Ford Expedition has the power and capability to handle adventures on and off the road. Nevertheless, to make the SUV even more adept at off-road paths, Ford is making the FX4 off-road package an option for the 2020 Expedition Limited.
The Expedition Limited FX4 off-road package adds 18-inch
metallic gray-painted cast-aluminum rims and 32-inch all-terrain tires to the
already impressive SUV. Premium off-road-tuned shocks and seven underbody skid
plates, which include steel plates and a new sand shield, further help the
Expedition Limited conquer different terrains.
The rugged SUV will be powered by the 3.5-liter EcoBoost®
engine, which produces 375 horsepower. The engine pairs to a 10-speed automatic
transmission and allows the SUV to tow up to 9,200 pounds when properly
In addition to having off-road capabilities, the Expedition
Limited FX4 has a luxurious interior, complete with rich wood accents and
premium leather-trimmed seating. Devin
McParlane, Ford Expedition consumer marketing manager, said, “There’s a growing trend in people
looking to enjoy rugged terrain without having to give up the refinement,
comfort or convenience of getting there.”
We at L&L Motor are excited about this new package option for the 2020 Ford Expedition Limited. You can learn more about the package and the family-friendly features of the SUV when you stop by for a test drive.
The 2019 Ford Edge is a great vehicle for families, having a spacious interior and innovative technologies. The Insurance Institute for Highway Safety also recently gave the SUV a 2019 Top Safety Pick award, so you can have peace of mind when driving your loved ones.
The Ford Edge had to perform well in
different tests to earn the prestigious award. Accordingly, the SUV earned a
“Superior” rating for collision prevention, as well as a “Good” rating for the
passenger-side small overlap front test.
Ford Co-Pilot360™ technology helped the
Edge earn these ratings. The Rear View Camera displays the area behind your
vehicle while you reverse out of a parking spot. Traction control keeps you
stable on different road conditions. Plus, BLIS® with Cross-Traffic Alert, the Lane-Keeping System and Hill Start
Assist all come standard.
“We are really pleased the insurance
industry places such a high degree of trust in our 2019 Ford Edge,” said Angela
Cascaden, Ford Edge Marketing Manager. “It not only offers a number of
innovative safety features for passengers, it backs that all up with a host of
driver-assist technologies designed to help improve confidence behind the
Discover for yourself how the 2019 Ford Edge can help keep your family safe on the road when you take a test drive at L&L Motor.
Ford Performance and ARB 4×4 Accessories have teamed up to make Ford Ranger off-road parts. These new parts are great for drivers wanting to take the path less traveled.
The first part to come out of the
collaboration is a winch-capable front bumper, which is designed specifically
for the Ford Ranger. The bumper is made from welded sheet steel and attaches to
the truck’s existing chassis mounting points. It is also finished in an
Integrit® powder coat for extra style and durability.
Ford also ensured the new bumper
would not compromise the functionality of the truck’s features, such as the available
Adaptive Cruise Control with Forward Collision Warning and the Ford Co-Pilot
360™ driver-assist technologies. Compatible accessories for the new bumper
include LED lightbars, jacking points for off-road jacks, and antenna and sand
Ford and ARB will also make
additional vehicle recovery parts and off-road accessories for other Ford
trucks as well as SUVs. The upcoming components will help improve the off-road
capabilities of Ford models, give more options for vehicle customization and
increase your confidence while driving.
Visit us at L&L Motor to learn more about the off-road features currently offered on the Ford Ranger and to view the parts and accessories that we have available.
The Detroit Youth Choir recently gained popularity on the hit NBC show, “America’s Got Talent.” This talented group of young singers placed second on the reality competition, falling short of the $1 million grand prize. However, Ford wants to show support for the 52-member choir, which is why Ford Fund is giving scholarships to the members.
Each member of the choir is receiving a $1,000 scholarship
from Ford Fund. That amount of money can help pay for textbooks or other
necessary items for the choir members. Ford also gave the group a 15-passenger
Transit van, which will make traveling to events easier.
“We share the pride and excitement of Detroiters everywhere
in recognizing these remarkable and talented young people,” said Jim Vella,
president, Ford Motor Company Fund. “We’re thrilled to be able to help them not
only with their transportation challenges, but also the next chapter of their
The Detroit Youth Choir has been a part of the Detroit
community since 1996. The choir teaches about music, theater arts, dance and
even life skills. It also has an impressive 98 percent graduation rate. Ford
has helped this choir as well as other members of Michigan communities with
about $177 million given to important causes.
We at L&L Motor proudly offer Ford vehicles, and we encourage you to take them out for test drives at our dealership.
New England does not have the market cornered on pretty autumns. In fact, Utah might be the most beautiful place in the country come fall (and all seasons, let’s be honest). Looking for a place to see the leaves change? Check out one of these fall foliage road trips in Utah this year in your new Ford F-150:
to Ogden Valley for some breathtaking views of the changing trees. While out
that way, stay a couple nights at Snowbasin Resort, where you can try some
delicious beer and barbecue—and free jazz on Sundays.
Mount Nebo Loop
see beautiful yellow and orange trees reflected in still water, try out this
Zion National Park
Yellowstone. Zion National Park may be the country’s most amazing national park
with beautiful views of red rocks and jagged cliffs. While the landscape is sparser
in terms of trees, it still does play host to changing leaves — and the
tourists have all left for the summer.
The Alpine Loop
is by far Utah’s most famous fall foliage loop. Start at American Fork Canyon
and head to Provo Canyon on this 20-mile loop.
Contact us here at L&L Motor to schedule your Ford’s seasonal service appointment before the holidays arrive.
This year, Ford and the Ford Fund created a new mobility
program called Strengthen Her: Mobilizing Ventures for Social Innovation, or SHE-MOVES.
The SHE-MOVES mobility program was designed specifically to make a difference
in the lives of women and children in South Africa and Nigeria. SHE-MOVES is
built around the “Whole-Person Leadership” development, adhering to the UN’s
Sustainable Development Goals, which include Quality Education, Affordable and
Clean Energy, Clean Water and Sanitation, Gender Equality, and Good Health and
Specifically, SHE-MOVES made a difference in Nigeria by
awarding a grant to Shuttlers, a female-owned app-based service that helps more
than 400 women move around in Lagos, which is seeing tremendous population
In South Africa, SHE-MOVES partnered with the Uhambo
Foundation of Cape Town to give children with special needs the mobility they
require; the grant to the foundation also empowers caretakers of these
children. In addition to the financial assistance, the SHE-MOVES mobility
program donated a Ford Tourneo Custom to the organization.
“We are extremely grateful to receive the SHE-MOVES grant and the donation of the Ford Tourneo Custom, both of which will assist us immensely in reaching out to more members of the community and help improve the lives of children affected by disabilities, particularly in the impoverished rural areas,” remarked Uhambo Foundation General Manager Sarah Driver-Jowitt.
Contact us at L&L Motor for more exciting news about Ford’s charitable partnerships, as well as its new 2020 model lineup.